brayhampton3012 brayhampton3012
  • 20-01-2022
  • Business
contestada

CPM, or cost per thousand, measures how much it costs to reach 1,000 people. Which marketing channel has the most expensive CPM

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ogorwyne
ogorwyne ogorwyne
  • 25-01-2022

The direct mail is the marketing channel that has the most expensive CPM.

What is the CPM?

The CPM is the acronym of the term Cost per thousand. This is used in marketing to show the cost of 1000 advertisements on a web page.

The advertisers that use this have to pay each time that their adverts come up. Publishers earn income anytime such ads come up on their page.

Read more on cpm here:

https://brainly.com/question/24860817

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