vstokes7634 vstokes7634
  • 20-10-2017
  • Business
contestada

If a company sells one of its products for $9.99 rather than $10, it is using:

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shinmin
shinmin shinmin
  • 01-11-2017

The business is using the odd even pricing. This is a psychological pricing technique grounded on the belief that fixed prices or price ranges are more attractive to buyers. This technique encompasses setting an amount in odd numbers (just under round even numbers) such as $49.95 rather than $50.00.

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